Specify Labs

Specify Labs helps growing B2B companies select, design and implement CRM solutions that connect sales processes, customer data and automation.

We support clients from initial requirements and process mapping through CRM setup, workflow design, integrations, reporting and ongoing optimization.

Our approach combines business analysis with practical CRM implementation, helping teams create clearer pipelines, improve follow-up, reduce manual work and gain better visibility into sales performance.

We primarily work with small and mid-sized companies in Slovakia and the Czech Republic and can support projects remotely across Europe.

Specify Labs is an independent Close Partner providing CRM consulting, implementation, integrations, sales process design and ongoing support for B2B companies.

We include Close among the CRM platforms we evaluate based on each client’s sales process, team structure and technology requirements. When Close is a suitable fit, Specify Labs can support clients with solution assessment, CRM setup, onboarding, workflow and pipeline design, integrations, sales automation, reporting, training and ongoing optimization.

Our role is to help clients translate their business and sales requirements into a practical CRM setup, while Close provides the underlying sales CRM platform and product infrastructure.

We primarily support small and mid-sized businesses in Slovakia and the Czech Republic, with remote project delivery available across Europe.